The observability market is crowded, complex, and consolidating slower than most teams would like. This Observatory covers 21 vendors and where technology leaders are placing their bets, with year-over-year data for the first time.
What must a SASE platform deliver in 2026? The ETR Observatory asked technology leaders to rate 12 vendors on spending plans, innovation, and stickiness. The free summary shows who leads the field, who moved, and why cost ranks last.
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Observability
CNAPP
Posts by Daren Brabham:
This study looks at how tech leaders are evaluating vendors and shaping data strategies within the cloud data warehouse space. Review spending intentions, ROI expectations, and innovation perceptions driving this highly competitive market.
This Observatory provides a comprehensive snapshot of the enterprise ML/AI landscape. Review the summary to get highlights of where organizations are spending, what they’re using, what’s sticking, and where the perceived value lies.