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Following a proprietary methodology of data-backed analysis, the ETR Observatory, unlike other industry reports, is designed to assess technology leader usage of a vendor’s product and services within a specific subsector.

Pure-Plays and Cloud Service Providers Dominate Cloud Data Warehouse Market

This study looks at how tech leaders are evaluating vendors and shaping data strategies within the cloud data warehouse space. Review spending intentions, ROI expectations, and innovation perceptions driving this highly competitive market.

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Cloud Data Warehousing

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Past Observatories

Observability Tools

A Crowded Observability Market with Several Standout Vendors The observability market has grown increasingly crowded. Vendors strive to balance comprehensive coverage with user-friendly dashboards, AI-powered automation, and strong administrative...

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Straight from Technology Leaders

We eliminate bias and increase speed-to-market by cutting out the middleman and going straight to the voice of the customer.